Eyewear trends for fall-winter 2024: the must-see new collections
This season, eyewear is reinventing itself with boldness and elegance. From unexpected collaborations and sustainable innovations to reimagined retro touches, discover the must-have trends that will light up Fall-Winter 2024. Dare to express your unique style through frames that captivate and inspire.
Fall-Winter 2024 is set to be a vibrant and eclectic season in the eyewear world. Designers and renowned brands are pushing boundaries, offering collections that range from chic minimalism to colorful extravagance and a strong environmental commitment. From glamorous partnerships to eco-friendly materials, this season’s eyewear does more than just complete your look — it becomes the centerpiece. From sunglasses to optical frames, get inspired by designs that celebrate individuality and craftsmanship while embracing the demands of modern, conscious fashion. Dive into a world where every frame tells a unique story, ready to be worn with style and confidence.
Here’s a look at the most popular trends for Fall-Winter 2024, as revealed by the latest campaigns from major fashion houses and eyewear brands.
Gucci eyewear fall-winter 2024: an ode to authenticity
Gucci’s new eyewear campaign for Fall-Winter 2024, directed by Sabato De Sarno, celebrates individuality and authenticity through a series of captivating images shot by Mario Sorrenti. Models such as Abbey Lee, George Barnett, Liya Kebede, and He Cong embody contemporary elegance mixed with vintage touches. The narrow-framed sunglasses and almond, cat-eye, and oversized square optical models are enhanced with iconic details like the gold metal Interlocking G logo, adding a luxurious and distinctive dimension to the frames.
IZIPIZI and the “Office Playground” collection: a playful return to the office
IZIPIZI invites us to approach the back-to-work season playfully with its “Office Playground” collection. This range features five shapes and five colors, all inspired by the office environment, with shades like “Red Tape” and “Bakelite Green.” Available in SUN, SCREEN, READING, JUNIOR SUN, and BKK+ versions, these frames blend functionality and creativity, transforming the workspace into a visual and stylistic playground.
MOREL: Heritage and Innovation
MOREL: heritage and innovation
With its campaign “Looking Forward Since 1880,” Maison MOREL continues to surprise and inspire. Its new creations, such as the JENNY model with its hypnotic red color and the masculine BERGEN model featuring a new laser-engraved bridge, combine heritage and innovation. This collection embodies the brand’s ability to merge the past and present with remarkable finesse, celebrating its continuous evolution since 1880.
Marchon and colored frames: a festival of colors for back-to-school
Marchon highlights the trend of colorful frames with a range dedicated to vibrant and timeless hues. Whether for a bold look or a more subtle style, Marchon’s frames come in various colors, perfect for adding a pop of color to the season.
Timeless elegance of black frames
Black remains a staple, especially for back-to-school or professional settings. Marchon’s “Back to School” campaign features a special selection of black frames, blending simplicity and timeless elegance, perfect for a sophisticated return to routine.
Silhouette “The Wave”: the balance between extravagance and minimalism
Silhouette unveils its new “The Wave” collection, which charms with its contrasts. Transparent temple arms inspired by stained glass and the option to add Color Groove technology provide unique sophistication and elegance to wearers of these modern and minimalist frames.
Optic 2000 and the National Cancer Institute: a prevention campaign
Optic 2000 partners with the National Cancer Institute to raise public awareness about the dangers of UV rays and the importance of sun protection. This initiative underscores Optic 2000’s commitment to visual health and skin cancer prevention.
Sustainable eyewear: the rise of biodegradable acetate and recycled metal
Sustainable trends continue to dominate the scene with eyewear made from biodegradable acetate combined with wood and stone or recycled metal. This eco-friendly approach is evident in the collections of various brandsas Sea2see, Tree Spectacles, VAVA Eyewear and ULTRA LIMITED that showcase recyclable materials, offering innovative designs while respecting the environment.
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VAVA Eyewear and Steve Aoki: An Exclusive Model in the Spotlight
VAVA Eyewear makes a splash with its BL0010 model, worn by Steve Aoki in the “Replay” music video. This collaboration merges innovation with ultra-modern aesthetics, establishing VAVA as a key player in the trendy sunglasses segment.
ULTRA LIMITED: new styles and limited editions
For its 10th anniversary, ULTRA LIMITED presents six new optical models and a limited edition of sunglasses, celebrating elegance and sophistication with bold designs and premium materials, such as the GIANNUTRI limited edition sun model.
Tree Spectacles “The Ethereal Collection”: minimalism and elegance
The new “Ethereal Collection” by Tree Spectacles captures the essence of minimalism with models that combine elegance and harmonious colors. Each frame is a masterpiece of sophisticated simplicity, offering an unparalleled comfort experience.
SEA2SEE at Vision Expo West: sustainable expansion in the United States
SEA2SEE, a B Corp certified brand, announces its expansion into the US market and participation in Vision Expo West. Known for its commitment to sustainability, SEA2SEE continues to promote its “seastainable” products made from marine waste.
Kirk & Kirk: where color meets sustainability
Kirk & Kirk stands out with its colorful acrylic frames—a lightweight and durable material that adds a vibrant and unique touch to every pair of glasses. With a focus on environmental impact, the brand emphasizes durability by using high-quality materials that extend the lifespan of its eyewear. The new collections presented at Silmo 2024 continue to explore this unique approach, blending innovation, bold design, and environmental respect.
Moken: craftsmanship in service of eco-responsibility
Moken prioritizes craftsmanship and eco-responsibility by offering handmade eyewear made from natural and recycled materials. The brand focuses on creating unique pieces that reflect traditional craftsmanship while minimizing their ecological footprint. Mokel emphasizes local production and short supply chains, reducing waste and supporting local artisans. Their latest collection embodies this commitment, featuring minimalist and timeless designs perfect for those looking to combine style with ecological consciousness.
Theo: bold and unexpected for a sustainable fashion
Known for its eccentric creations and avant-garde approach, Theo isn’t afraid to play with shapes, colors, and textures to create eyewear that stands out. With a growing commitment to sustainable practices, Theo explores the use of recycled materials and environmentally friendly manufacturing processes without ever compromising the originality of its designs. This season, Theo presents a new range that combines stylistic boldness with environmental responsibility, further reinforcing its unique position in the eyewear market.
This fall-winter, eyewear asserts itself as the ultimate fashion accessory, balancing bold styles, technical innovations, and sustainable commitments. Whether you’re looking for timeless elegance, an avant-garde twist, or an eco-friendly touch, this season’s new collections will meet all your style desires.
To discover these bold creations firsthand and immerse yourself in the world of leading brands, our team will be attending Silmo 2024, the international eyewear trade show, from September 20th to 23rd in Villepinte, to bring you a sneak peek of next spring’s latest innovations. It’s the must-attend event to explore tomorrow’s trends and find the pieces that will define your look this winter.
Witten by Ange Razmadur
rewritten by Katherine Tamts