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Tendances

Best Glasses in the Fall/Winter Campaigns: Part 1

The Fall/Winter campaigns are out and the edgy glasses on billboards, magazine pages and computer screens have us wide-eyed. We recap the strongest eyewear styles around this season.

Lunettes Alexander McQueen

© Alexander McQueen

Lunettes Alexander Mc Queen

© Alexander McQueen

Lunettes Alexander Mc Queen

© Alexander McQueen

Alexander McQueen

Kate Moss makes a big comeback this winter, starring in this Alexander McQueen campaign in oversized, Twin Peaks Log Lady-esque frames.

campagnes-lunettes-verawang-patchwork

© Lunettes Vera Wang

Vera Wang

Model Marjan Jonkman faces the Vera Wang Fall/Winter 2020 campaign, shot by photographic duo Inez and Vinoodh. And her revisited aviators certainly hit the mark.

lunettes céline

© Céline

Lunettes Céline

© Céline

Lunettes Céline

© Céline

Celine

For Fall/Winter 2010, Celine Artistic Director Hedi Slimane shot models Lara Mullen and Karo Laczkowska. The resulting pictures blend an upper class feel with rocker verve, via some pretty bold sunglasses.

campagnes-lunettes-diesel-patchwork

© lunettes Diesel

Diesel

The new Diesel campaign features young models – including Frenchie of the moment Luka Isaac – in a club setting. Their delicate glasses and bold sunnies with yellow and purple bridges lead an eye-catching look.

Lunettes Dolce & Gabbana

© Dolce & Gabbana

Lunettes Dolce & Gabbana

© Dolce & Gabbana

lunettes Dolce & Gabbana

© Dolce & Gabbana

Dolce & Gabbana

Dolce & Gabbana’s winter ads are never not oozing Italian glamour. House ambassador Chiara Scelsi wears a super feminine, nylon fiber cat-eye, with luxury details inspired by the house’s Sicily bag. We also love the acetate and metal rectangular styles for men.

campagnes-lunettes-dior-banniere

© lunettes Dior

Dior

This season, Dior Men’s is paying tribute to US artist Raymond Pettibon in a campaign lensed by heavyweight photographer Steven Meisel. Created by the house’s artistic director, Kim Jones, the collection includes a pair of futuristic punk rocker sunglasses.

Lunettes Etudes Studio

© Etudes Studio

lunettes Etudes Studio

© Etudes Studio

Lunettes Etudes Studio

© Etudes Studio

Etudes Studio

The on-trend Paris collective has brought out its first collection of sunglasses and they are just as edgy as the Keith Haring and Taxi Girl-inspired group of designers themselves.

campagnes-lunettes-balenciaga-patchwork

© Lunettes Balenciaga

Balenciaga

This season’s Balenciaga campaign features real couples photographed by Greg Finck in the streets of Paris. Their elegant sunglasses even stay on for a kiss.